ABOUT THE PLATFORM
2Cimple has created a fully patented cloud-based video + image intelligent platform that converts passive content into personalized shopping content to actively engage consumers, monetize natively and enhance ROI.
HOW WE MEASURE UP
Based on industry averages, our intelligent content significantly outperforms traditional digital channels. Whether it’s rich media banners, display ads, educational messaging, or in-video interactive units, your content and consumer interactivity will outshine others. We are here to help you exceed your KPI goals, Return on Ad Spend and ROI challenges, and assist you to surpass your targets.
“CONTENT SHOULD FIND THE CONSUMER,
BE PERSONALIZED & AUTOMATED”
Syed Abbas, 2Cimple Founder
INTELLIGENT INSIGHTS Emerged From
COMPREHENSIVE DATA INTEGRATION BLOCK
We collect and integrate real-time data from various content touch points, 3rd party data, community and social activity, your own data, influencers, social followers and events.
COGNITIVE INTELLIGENT ENGINE
We can provide a complete end-to-end system to track shopper behavior around an individual, community and population behavior. You can see that in real-time and alter messaging, blogging, tweets, any social media on the fly.
Vast amounts of data are transformed into meaningful, intelligent insights to create highly personalized & customized continual, fresh and relevant content to catalyze a consumer action.
SOLUTIONS FOR SUCCESS
DRIVE TRAFFIC – PERSONALIZATION TO TARGET SEGMENTS
Use various multi-modal data inputs and rules to automate and personalize content and offers across social, programmatic platforms and 1st or 3rd party properties. Attract segmented consumers using shoppable image/video, lead generation, brand engagement and augmented/virtual reality content that increases click-through conversion to your desired properties. Collect and integrate real-time data from various content touch points, 3rd party data, community and social activity, your own data, influencers, social followers and events.
DRIVE SALES – PERSONALIZATION TO INDIVIDUALS
Use 1st and 3rd party multi-modal data and machine learned rules management to predict next purchase,automate and deliver personalized content, recommended products and offers across owned properties, emails, blogs, and apps. Personalized rich media content collapses the shopping funnel that increases repeat purchases.
FROM THE BLOG
BEYOND THE WALL
There has been a lot of talk lately about walls, whether its in politics or the artificial intelligence community – there seems to be . . .
KHOLS DOUBLES DOWN
This week Kohls reached out to Candace Payne’s family with a note and a ton of Star Wars related products. However, they aren’t . . .
MY SERVER IS UP HERE
What are you looking at? Oh, you want to see our backend? Oh, you meant our database… Well any who, we are stirring u . . .
CLIENTS Talk ABOUT US
Michigan Athletics was extremely interested in fan engagement via a user’s News Feed versus relying on a user seeing a Michigan Athletics (i.e. Michigan Basketball) Facebook status update in their News Feed, and then relying on the user to click-thru, and complete the engagement. The 2Cimple software eliminates multiple variables to allow for a more seamless user-flow and opportunity for fans to engage. JORDAN MALEH Sr. Director, Marketing @ University Of Michigan
2Cimple brings a one-click ecommerce experience to Facebook timeline. There isn’t a middleman. Products are right there where consumers are and like we said, it’s a one-click ecommerce process. None of the 10 steps to purchase. LIKE!!! MATT DOHERTY Senior Transmedia Architect Worldwide Digital Creative & Strategy Of Ogilvy